Stop talking about AI.
Start working with it.
Practical AI training for marketing, sales and customer teams. No theory, no generic prompt lists. Workflows built around your company, your industry and the problem your team actually has.
30-minute fit conversation
"I don't teach tools. I invite the team to rethink how work gets done."
Danny Shaket
Some of the teams I've worked with
2,000+
people trained
15+
years of experience
3
years of AI workshops
This is happening in your company right now
Here is what managers see when they look at their team
Your best people do machine work
Your top performers burn hours every day on summaries, quotes, routine replies and status updates. AI can do all of it in minutes. They haven't moved, because nobody showed them how.
Every process stops at one person with no time
Three days to send a quote. Leads going cold in the CRM. Every task passes through the same bottleneck, one person who is too busy. The team waits. Growth stalls.
Everyone does it differently
One person uses ChatGPT, another won't touch it, a third built something alone. No shared process, no consistency, nothing you can repeat. AI is already inside your company. It just isn't working for you.
This isn't the team's fault. It's what happens when nobody sits down with them and shows how AI fits into the work they already do.
Want it to work differently?
Book a discovery call arrow_forwardIt happens everywhere
The team sat through a talk, and a week later they'd forgotten all of it
Generic training is forgotten within a week
Broad content, examples with no link to their work. They leave excited, and a week later they're back to the old routine.
Trainers who teach tools, not processes
"Here are 10 prompts that will help." But your team doesn't need prompts. It needs a workflow that fits, that can grow, and that people come back to.
Nobody understands the business before teaching
Most trainers don't know your industry, your team or your specific pain. They teach everyone the same thing and expect you to connect the dots.
Your team doesn't need another AI training. It needs someone who understands their job and shows them exactly where AI fits.
There is another way
Book a discovery call arrow_forwardSolution
AI training for your team: fitted to your field, your pain, and the people in the room
Before I build anything, I research the company, the team, the field and the specific pain. From that I design one workshop, a series, or an executive talk. The format follows the real need.
Holistic: the whole customer lifecycle
Most AI training stops at the top of the funnel. Mine can cover the whole lifecycle: marketing, sales, customer success and retention.
Examples from your industry
Not generic examples from YouTube. Examples from your field and the reality your team knows, so the penny drops in the room.
Understanding how AI enters the work
Not a list of tools. How AI fits into their real work, by role, process and specific pain.
"How would the business look if AI was there from day one?"
This is the question I think about before every workshop.
It leads to a precise fit for your team and how you work.
Formats
Focused workshop
For a team that wants to close specific gaps
Workshop series
For an organization that wants deep, staged change
Executive talk
Insights and ideas for strategic change
The process
Three steps to a workshop that fits
Discovery call
We talk for 30 minutes. We understand your team, the pain, and where AI can make a difference. If there's a fit, we move on to building the program.
Training built for you
I build the program after research. Every workshop is unique, with content that speaks directly to the professionals in the room, by field, role and specific pain.
Your team leaves with practical understanding
What AI can do inside their work, and where to start. Not training in the air, but something connected to how they actually work.
Your facilitator, Danny Shaket
Before I taught AI, I learned how businesses work from the inside.
I didn't watch from above as a strategist. I've been through the stations: marketing, advertising, strategic customer success. I saw up close how each business unit works and where it rubs against the next one. That is the understanding I bring to every workshop.
And when AI arrived, I didn't have to guess how it connects, thanks to my experience in:
- check_circle Strategy and content at advertising agencies. Clients included Google, PayPal, JVP, Pango and Bank Yahav
- check_circle Strategic customer success: supporting large clients in the US and Europe, including international ad agencies and global hotel chains
- check_circle Leading the AI course in the Open University MBA program
- check_circle Pedagogical lead at AI JumpStart
- check_circle Founder of the "Quiet Mind AI" community (Hebrew)
Thank you to the 2,000+ people who learned with me in talks, workshops and exercises across different settings.
Testimonials
What clients say
Doron Passov
Co-Founder & CPO, IVIX
(marketing, sales and customer success team)
"Danny led a focused 4-hour workshop for our Revenue teams. It helped the team work with AI with far more confidence, and think about how each function can support the others. For a short session, it created real change in how people approach their daily work."
Reut Peled Farkash
VP Education & Community, Meitarim
(3 workshops)
"Danny took us step by step from the most basic starting point, and showed us how these tools can change our work. He even convinced the skeptics among us. The knowledge we gained because of him is a real leap forward."
Want your team to experience this?
Book a discovery call arrow_forwardWhat participants say
In action
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This works for you if:
You're a team of at least 8 to 10 people who will actually attend
A senior person owns the topic, and doesn't just send the team and disappear
At least one of the symptoms above exists and hurts
But it's not for you if
You want "ChatGPT tricks": there are plenty of those, and it's not what I do
You don't have a minimum team to attend: book a one-on-one consultation instead
You want a tool to do the magic without the team changing anything
FAQ
Questions worth answering before you write to me
Still have questions? A 30-minute discovery call will answer everything.
Book a discovery call arrow_forwardReady to stop just hearing about AI and start working with it?
A 30-minute discovery call. No slides, no pressure.
I ask a few questions and we work out together whether there's a fit, and if so, how we'd work together.
Thank you! I'll get back to you soon.